Monster high spirit high school is affiliated with Mattel group, the world's largest toy manufacturer. In 2010, monster high spirit high school officially went public and became popular immediately. Two years later, the brand's dolls have become the second largest dolls in the world after "Barbie". By the end of 2012, the global sales exceeded 1 billion US dollars. In 2013, monster high spirit high school entered the Chinese market.
Monster high spirit high school breaks the product line design of general brands, and uses the story background of the brand itself to strengthen the personality of the characters. Different characters have different color systems.
In the product design, a large number of fashionable brand elements are integrated, such as vampire, skull, Gothic, punk.
At the same time of focusing on product quality, monster high spirit high school also added additional selling points to each product, which we call "spirit quality", so that each product is not only practical, but also interesting to use.
Monster high spirit high school is affiliated with Mattel group, the world's largest toy manufacturer. In 2010, monster high spirit high school officially went public and became popular immediately. Two years later, the brand's dolls have become the second largest dolls in the world after "Barbie". By the end of 2012, the global sales exceeded 1 billion US dollars. In 2013, monster high spirit high school entered the Chinese market.
Monster high spirit high school breaks the product line design of general brands, and uses the story background of the brand itself to strengthen the personality of the characters. Different characters have different color systems.
In the product design, a large number of fashionable brand elements are integrated, such as vampire, skull, Gothic, punk.
At the same time of focusing on product quality, monster high spirit high school also added additional selling points to each product, which we call "spirit quality", so that each product is not only practical, but also interesting to use.